Solas Insights

Industry insights and updates from the Solas team
Spotlight

Gargash Mercedes-Benz Brand Center Launch

In the heart of Dubai, the launch of the Mercedes-Benz Brand Center by Gargash Group marked a new era of automotive excellence. Our mission: to illuminate this architectural marvel in a way that accentuates its dual purpose while respecting its meticulously crafted decor.
April 18, 2024
3 min
Insight

Craft an Unforgettable Event Sound Strategy

In the realm of event production, the power of sound cannot be overstated. It is the heartbeat of any gathering, capable of transforming mundane moments into unforgettable memories. At Solas, we understand that the auditory essence of a memorable event.
April 3, 2024
5 min
Insight

Leveraging LED Technology The Right Way

In the ever-evolving landscape of event production, LED technology stands out as a game-changer, offering unparalleled versatility and creativity in designing dynamic environments. At Solas, we harness the power of LED to transform ordinary spaces into extraordinary experiences.
March 12, 2024
3 min
Spotlight

Porsche Panamera Global Launch

In the heart of Dubai, a city synonymous with luxury and innovation, the global launch of the 2024 Porsche Panamera E-Hybrid was set to make history. Solas was tasked with engineering an unforgettable reveal that matched Porsche's legacy of precision and flair.
March 20, 2024
3 min
Spotlight

The Nothing Phone (2) Launch

Capturing the essence of innovation, Solas set the stage for the Nothing Phone (2) launch in Dubai, turning the 42nd floor of Central Park Towers into a tech marvel. An LED tunnel and industrial aesthetics mirrored the groundbreaking design of the phone, making every moment memorable.
February 6, 2024
2 min
Insight

Creating An Exhibition Experience To Remember

Crafting a memorable exhibition experience is an art form where every detail contributes to the overall impact. Here are insights from Solas on leveraging audiovisuals to make your exhibition stand a beacon for attendees.
February 6, 2024
2 min
Insights

Building A Concert The Right Way

In the world of live music, the concert space is as crucial as the artists themselves. Crafting an environment that resonates with the energy of the music and the excitement of the crowd is an art. At Solas, we've honed this art through years of experience in Dubai's dynamic event scene.
December 14, 2023
3 min
Insights

Make Your Product Launch Unforgettable

Unveiling a new product isn't just about what you're offering; it's about the story you tell and the experience you create. In the bustling marketplaces of Dubai and beyond, a product launch has to do more than just capture attention — it must captivate the imagination.
February 6, 2024
3 min
Insights

Perfecting Your Conference: 5 Tips

Conferences are the cornerstone of professional growth and networking. But in a world where digital fatigue is real, and every detail counts, how do you ensure your conference stands out? At Solas, we've mastered the art of conference production.
November 22, 2023
3 min
Insights

Maximise Your Brand Activation

When it comes to brand activation, the devil is in the details—especially the technical ones. In the competitive UAE market, an activation's success hinges on the seamless integration of technical elements that elevate the brand experience.
November 14, 2023
3 min
Insights

4 Tips To Elevate Your Next Corporate Event

Every corporate event leaves an impression. But how do you ensure it's a lasting one? As your trusted technical event production partner in the UAE, we’ve got four tips for you.
November 1, 2023
3 min
Insights

Sustainability in UAE Events: Embracing Eco-friendly Practices for a Greener Tomorrow

In the global events industry, sustainability has shifted from a 'nice-to-have' element to an essential component of any planning and execution process. Explore how UAE's event industry is embracing eco-friendly practices for a greener future.
October 4, 2023
3 min
Update

The New Solas - A Rebrand for the Future

In a constantly evolving industry, it's crucial for businesses to adapt, innovate, and grow. After an incredible 8 years in the event technology industry, we at Solas felt the time was ripe for a transformation.
October 3, 2023
5 min